About Noom
Noom is a leading digital health platform focused on chronic disease prevention, weight management, and behavior change. Founded in 2008 by Saeju Jeong and Artem Petakov in New York City, Noom has raised approximately $669 million in total funding and reached a $3.7 billion valuation following its Series F in May 2021. The company's psychology-based approach to sustainable weight loss has grown it to approximately 1.5 million paid subscribers and an estimated $1 billion in annual recurring revenue as of 2023 — making it the top-funded company in its competitive category.
Noom's platform combines behavioral science, personalized coaching, and AI-driven tools to help users build lasting healthy habits. In 2024–2025, the company made a major strategic expansion into GLP-1 medications, launching Noom Med — a clinical weight loss program pairing GLP-1 prescriptions with Noom's behavioral platform — and following it with the Noom Microdose GLP-1Rx Program in August 2025, which delivers personalized low-dose GLP-1 therapy at $99 to start. The GLP-1Rx program reached a $100 million annual run-rate within four months of its September 2024 launch. Medical and behavioral plans now account for approximately 60% of Noom's revenue.
As of late 2025, Noom is achieving positive EBITDA and free cash flow with a strong cash position and no debt — a significant milestone for a company that bootstrapped for much of its first decade. The company has integrated with LillyDirect, partnered with Highmark to serve nearly 2 million eligible members, and expanded enterprise distribution through Castlight Health. A Goldman Sachs-led IPO was explored in 2021 but paused due to market conditions; Noom continues to be cited as a likely IPO candidate as digital health market conditions improve.
Funding History
| Round | Date | Amount Raised | Post-Money Valuation | Notable Investors |
|---|---|---|---|---|
| Series F | May 2021 | $540M | ~$3.7B | Silver Lake, Novo Holdings, Oak HC/FT, Temasek, Sequoia Capital, RRE Ventures, existing investors |
| Series E | Jun 2019 | $58M | Undisclosed | Sequoia Capital, RRE Ventures |
| Series D | Mar 2019 | $29M | Undisclosed | Sequoia Capital, RRE Ventures |
| Series C | 2017 | $20M | Undisclosed | Sequoia Capital, RRE Ventures |
| Series B | 2016 | $13M | Undisclosed | RRE Ventures, existing investors |
| Series A | 2014 | ~$5M | Undisclosed | RRE Ventures |
Figures sourced from public disclosures. Approximate. For informational purposes only. Not an offer or solicitation.
Company Details
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