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Musk explains why he’s rebranding Twitter to X: It’s not just a name change

Elon Musk recently explained why he decided to rebrand Twitter to X and noted that it’s more than just a name change. Instead, it represents his plans to create an “everything app.”

“Twitter was acquired by X Corp both to ensure freedom of speech and as an accelerant for X, the everything app. This is not simply a company renaming itself, but doing the same thing,” Musk explained in a post Monday night.